Our NEW reusable shopping bag with a little Aussie personality
Meet our foldable reusable shopping bags, lightweight, strong and packed with Aussie personality. Made from 100% recycled fabric, they fold neatly into their own matching pouch and feature bright, ...
Read more
Find Us at Myer Giftorium Melbourne This Christmas
Make Me Iconic is coming to Myer Melbourne’s Giftorium this Christmas! From 1 October to 31 December, discover our iconic Australian and Melbourne-inspired gifts in the heart of the city. Find us o...
Read more
Share the Love: Refer a Friend & Be Rewarded
Share the love and get rewarded! Refer a friend to shop with us and you’ll both enjoy a special reward when they make their first purchase.
Read more
Good Enough To Eat: Easy Aussie Kids Biscuit Decorating Activity
These adorable Tiny Teddies in bed are the ultimate nostalgic Aussie kids activity. Using Arnott's Milk Coffee biscuits, colourful icing and sprinkles, little ones can create playful teddy “beds”.
Read more
WIN! Ultimate $1,000 Giveaway Terms & Conditions
We’re giving one lucky winner the chance to score $1,000 worth of Make Me Iconic favourites (yep, the good stuff). Before you jump in, here are the official Terms & Conditions with all the deta...
Read more
When I Almost Closed My Small Business And What Happened Next
A raw and honest look at what it really takes to keep a small business alive through rising costs, burnout, and a changing retail landscape.
Read more
Australian Icon Tea Towels: A Nostalgic Touch for Every Kitchen
Our iconic Australian & Melbourne tea towels bring culture and nostalgic charm into your kitchen. Designed locally and made for both function and style, they are perfect for gifting, collecting...
Read more
Toy Safety at Home: Choosing Safe Wooden Toys for Kids
Toy safety starts with choosing well-made toys. Learn how to avoid choking hazards, choose safe wooden toys and keep toys in great condition at home.
Read more
We ❤ worn in wooden toys, it means they have been LOVED
We love worn-in wooden toys because it means they’ve been played with and loved. Discover why quality wooden toys, proper toy testing and simple care make them last for generations.
Read more
What Makes a Quality Wooden Toy? How to Choose Safe Wooden Toys in Australia
Before you buy, learn what truly makes a quality wooden toy. From safe finishes to solid construction, here’s how to choose toys that last.
Read more
Why Wooden Toys Are Better for Kids & 7 Benefits Parents Should Know
Wooden toys have remained a favourite for generations because they are durable, safe, and encourage imaginative play. Unlike many plastic toys that rely on lights and batteries, wooden toys inspire...
Read more
Product Feature: Our Melbourne Wooden Iconic Toy Tram is A Timeless Classic for Imaginative Play
A beautifully crafted Melbourne Wooden Toy Tram designed for imaginative play, featuring 14 wooden figures and inspired by the iconic W-class tram.
Read more
